Why get social?
Whether you want to build an employer brand, become thought-leaders or drive sales with new audiences, social media is a tried and tested tool to help you enhance your online presence. The platforms you use, the content you post and the way you track its effectiveness should depend on your audience and your business objectives, but there’s a good chance it can support all of them.
And paid social media advertising is an essential part of that. Recent-ish changes to social media algorithms have made it harder for businesses to get their content in front of people, but paid social media advertising can guarantee you reach on a far bigger and yet far more targeted scale, helping you make the most of your content and drive valuable actions for your brand.
- Social media strategy
- Content creation
- Content scheduling
- Community management
- Paid social media advertising
- Influencer outreach
90% of brands already use social media to increase brand awareness
One out of every three minutes spent online is spent on social media
200 million users visit at least one business profile page every day; and two-thirds of those visits are from people who don’t follow said profiles (yet!)
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