The influencer campaign that took Trex’s social media to new heights.
We took the Trex brand to new heights and grew social followers with a beautiful film shot among the trees.
Trex.
Art direction
Photography
Social media
Video
Challenge.
Trex needed new social media channels to reach and build brand credibility with a UK audience. And with new channels came the need for engaging and relevant content.
Response.
Our social media team analysed suitable influencers and discovered Leah Lane of @MyMulberryHouse. Leah was building a tree house with a difference, so we jumped at the chance to get involved, shooting high-quality video that captured the story of the project.
Results.
The video has achieved over 126,000 views across Trex’s social media channels. Instagram profile views increased by 78% as a result and followers have grown by 57%.
