Sending out an SOS 🚨 Scared Of Social (Media) 🚨
Do you find social media overwhelming? Are you lost in the content or experiencing channel fatigue? We’re here to help!
If you enjoy what you do, you’ll never work a day in your life
Our Client Director Caroline has had an international career that’s taken her to Mamas & Papas, Tesco and now: Pace! Read on to discover her pearls of wisdom and learn why just being yourself is a huge asset to any agency.
Soy sauce… ice cream? The unlikely collaboration by a fashion brand
What does a fashion brand, soy sauce and ice cream have in common? They form the central elements of our PR & comms manager’s favourite marketing campaign.
The rebrand boomerang: Why some companies revert back to their old identities
A rebrand sounds exciting. A fresh start, a new look - what could go wrong? Well, a lot actually. We explore some of the most eyebrow-raising examples of rebrand disasters.
Flipping the script on an event video: Mexico edition
Our production expert Tim explains how to flip the script on a standard ‘event recap’ video and shares top tips, behind-the-scenes intel and reveals what a ‘Shit Rig’ is…
A baby announcement bigger than Beyonce’s
Mummy Pig's pregnancy campaign has made our PR & comms manager Hannah happier than a pig in the proverbial. With a live TV announcement, national press coverage and a host of brand responses on social media, is this bigger than Beyonce's baby announcement?
A passion for paid ads
Joining Pace in 2024, our paid media specialist Patrick tells us how a Master’s degree in Marketing and Advertising sparked his passion for paid ads.
From apprentice to operations manager, and everything in between
We asked our operations and delivery manager Katie about the ‘best bits’ of her career, from working in Melbourne and Milan, to finding her niche in a role that perfectly complements her strengths.
A week in the life of a Junior Production Editor
We spoke to Emma about a typical week in the life of a Pace junior production editor.
Iconic Nike campaign is a masterclass in how to sell without selling
When it comes to deciding the greatest campaign of all time, our designer Connor’s thoughts on Nike’s Joga Bonito campaign can persuade even the most reluctant football fans. Connor joined our design team in 2023 and enjoys typography, branding and animation.
Intentional misspellings need to die
Is an intentional misspelling in a campaign a fun PR stunt or an uncreative flop? Our senior PR & comms manager Jo worries for the future of the English language following the launch of Coors Light's latest ads. But is she just a boring grammar and spelling pedant? If you like to eat, shoot and leave - this blog is for you.
New year, new brand campaigns: who’s getting it right this year?
It all begins with an idea.