Connor O'Hanrahan Connor O'Hanrahan

Iconic Nike campaign is a masterclass in how to sell without selling

When it comes to deciding the greatest campaign of all time, our designer Connor’s thoughts on Nike’s Joga Bonito campaign can persuade even the most reluctant football fans. Connor joined our design team in 2023 and enjoys typography, branding and animation.

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Jo Alexander Jo Alexander

Intentional misspellings need to die

Is an intentional misspelling in a campaign a fun PR stunt or an uncreative flop? Our senior PR & comms manager Jo worries for the future of the English language following the launch of Coors Light's latest ads. But is she just a boring grammar and spelling pedant? If you like to eat, shoot and leave - this blog is for you.

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